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All Marketers are Liars
The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All
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Beschreibung
The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow. Legendary business writer Seth Godin has three essential questions for every marketer: "What's your story. " "Will the people who need to hear this story belie...
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