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Autor/-in: Ashlee Humphreys

Ashlee Humphreys is an associate professor at the Medill School of Journalism, Northwestern University. Professor Humphreys is a sociologist who examines core topics in communication, consumer behavior, and marketing. Her research investigates the role of legal and cultural institutions in shaping media institutions and markets, the influence of language on judgements, and the process of co-creation. Her work has been published in the Journal of Consumer Research. , Journal of Marketing. , and Sociology Compass.
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Buch (Softcover): Fachbuch
Social Media: Enduring Principles
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Social Media: Enduring Principles
-15.6 %
CHF 106.35