Autor/-in: Rob Meyerson

Rob Meyerson. is a brand strategist and namer whose past clients range from startups to the Fortune 500. He has done naming work at global branding firms and smaller agencies, as head of naming at HP, and as an independent consultant, for projects in the U. S. , China, Southeast Asia, and Europe. Rob has written about branding and naming for Entrepreneur, Business Insider, The Guardian, TechCrunch. , and other leading publications. He also hosts the podcast How Brands Are Built.