Erhältlich:
Nicht auf Lager
Buch (Softcover): Fachbuch
As Heard on TV: Popular Music in Advertising
Produkt bewerten
Verlag:
Taylor & Francis Unsere-Artikel-Nr.: P35845430
EAN: 9781409407645
Erhältlich:
Nicht auf Lager
Zustellung: Do, 03.09.2026
Versand: Kostenlos
-15.6 %
CHF 96.–
CHF 81.–
Beschreibung
Television commercials are now a standard environment through which we experience popular music. The use of popular music in advertising remains a practice that continues to prompt strong and varied responses from media commentators and music fans. This continuing debate is evidence that the commercialization of the popular arts comes inbuilt not only with advantages but also with strain. As Heard on TV explores the gap between the limited academic research conducted on this subject and the countless popular assessments insisting on the cultural significance of the practice.
Spezifikationen
Sprache
- Englisch
Autor
- Klein Bethany
Erscheinungsjahr
- 2010
Format
- Buch (Softcover)
Anzahl Seiten
- 178