Erhältlich:
Nicht auf Lager
Buch (Softcover): Fachbuch
CoolSearch
Keeping Your Organization In Touch and On the Edge
Verlag:
John Wiley & Sons Unsere-Artikel-Nr.: P35886359
EAN: 9781841124308
Erhältlich:
Nicht auf Lager
Zustellung: Mo, 26.10.2026
Versand: Kostenlos
CHF 33.–
Beschreibung
CoolSearch. is a warning to all business seeking to attract the new generation of Millenials - those born after 1980 - as recruits and consumers. Millenials may have the same beliefs and behaviours as their teenage and twenty-something predecessors, but they are in a better position to fulfil their aspirations and chosen lifestyles and their ambitions may not include working for or buying into - you. Yet the best of them have all the qualities, skills and characteristics your business needs. They have gripped a mouse for longer than they have held a rattle, they are brand-savvy and in terms of innovative lateral-mindedness, they have it in a way that other generations didn't. As Fast Company. , bible of the dot-com business age put it: 'If you want your people to think outside the box, why not learn by working with people that don't know there is a box. '. You cannot afford to ignore Millenials. They will keep your business in touch and on the edge. To benefit from their fresh attitude to work and 24/7 living, you need to throw away the personnel and brand management rulebooks. Millenials do not think the way you assume they do. CoolSearch. will unlock their world for you.
Spezifikationen
Sprache
- Englisch
Autor
- Michel Syrett
- Lammiman Jean
Erscheinungsjahr
- 2004
Format
- Buch (Softcover)
Anzahl Seiten
- 256