Auf Lager:
1
Buch (Softcover): Fachbuch
Front Line Public Diplomacy
How US Embassies Communicate with Foreign Publics
Produkt bewerten
Verlag:
Palgrave Macmillan Unsere-Artikel-Nr.: 72PQP4Q
EAN: 9781137589378
Auf Lager:
1
Zustellung: Mo, 20.07.2026
Versand: Kostenlos
-5.8 %
CHF 75.–
CHF 70.65
Beschreibung
This book presents the first-ever close and up-to-date look at how American diplomats working at our embassies abroad communicate with foreign audiences to explain US foreign policy and American culture and society. Projecting an American voice abroad has become more difficult in the twenty-first century, as terrorists and others hostile to America use modern communication means to criticize us, and as new communication tools have greatly expanded the worldwide discussion of issues important to us, so that terrorists and others hostile to us have added negative voices to the global dialogue. It analyzes the communication tools our public diplomacy professionals use, and how they employ interpersonal and language skills to engage our critics. It shows how they overcome obstacles erected by unfriendly governments, and explains that diplomats do not simply to reiterate set policy formulations but engage a variety of people from different cultures in a creative ways to increase their understanding of America.
Spezifikationen
Sprache
- Englisch
Autor
- W. Rugh
Kollektion
- Palgrave Macmillan Series in Global Public Diplomacy
Erscheinungsjahr
- 2014
Erscheinungsland
- USA
Format
- Buch (Softcover)
Anzahl Seiten
- 276