Great Fundraising Organizations

Why and How The World's Best Charities Excel at Raising Money

Produkt bewerten

Clayton Alan

Verlag:

John Wiley & Sons

Unsere-Artikel-Nr.: 9968RZ5

EAN: 9781394278251

Erhältlich:

Nicht auf Lager

Zustellung: Di, 25.08.2026

Versand: Kostenlos

-8.4 %

CHF 44.50

CHF 40.75

Beschreibung

Unlock new growth opportunities by transforming your organization's approach to fundraising. In Great Fundraising Organizations,. renowned nonprofit consultant Alan Clayton delivers a proven blueprint for charities and non-profits worldwide to scale their fundraising efforts and their effectiveness. Based on data gathered over twenty years of work with more than 500 organizations including Unicef and WWF, this book explains exactly what works and why, revealing to readers the rigorously researched mindsets, strategies, and practices in use by Great Fundraising Organizations (GFOs)-rare organizations that have the ability to unlock the fundraising revenue they need to meet or exceed performance and mission goals. Accessible, confident, and infused with Clayton's signature style of observational humor, this book delivers everything readers need to fundraise more effectively with certainty, clarity, and confidence. Some of the ideas explored by Clayton include: Evidence to explain why some non-profits dramatically grow their revenues whilst others don't. What makes leadership for a Great Fundraising Organization different. That a precise set of internal behaviours are more important in driving growth than external factors. Why some fundraising communications drive growth and why some don't. Great Fundraising Organizations. earns a well-deserved spot on the bookshelves of nonprofit CEOs, directors of fundraising, board chairs and members, and all fundraising professionals seeking to apply tried-and-tested methods for fundraising success and growth to their organizations.

Spezifikationen

Sprache

Englisch

Autor

Clayton Alan

Erscheinungsjahr

2025

Format

Buch (Hardcover)

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