Verlag:
Bloomsbury Publishing Unsere-Artikel-Nr.: P36601289
EAN: 9781137405104
Erhältlich:
Nicht auf Lager
Zustellung: Di, 13.10.2026
Versand: Kostenlos
-9.6 %
CHF 45.90
CHF 41.50
Beschreibung
The relationship between the media and its audiences has always been a topic of research and debate. Media Audiencesprovides a comprehensive and succinct overview of the field of audience studies from the time of the printing press to an era characterized by online digital connectivity. Written in an engaging and accessible style, this book offers a wealth of personal insight into the experience of undertaking audience research in order to illustrate the key methodological issues and challenges in the field. Addressing such topics as technologies, content and the people who are the subjects of audience research, the author challenges readers to think about the value of such research for themselves and for society at large. Comprehensive yet concise, this is essential reading for students of Media with an interest in audience studies.
Spezifikationen
Sprache
- Englisch
Autor
- Turnbull Sue
Erscheinungsjahr
- 2020
Format
- Buch (Softcover)
Anzahl Seiten
- 142