Part I Researching Society
Chapter 1 How and why we study society
Chapter 2 Methods and methodologies in social science
Chapter 3 The ethics and politics of research
Part II Designing Social Research
Chapter 4 Creating research questions
Chapter 5 Doing a literature review
Chapter 6 Choosing a research design
Chapter 7 Finding sources and data
Chapter 8 Sampling
Part III Data Collection and Data Quality
Chapter 9 Ethnography and participant observation
Chapter 10 Structured observation
Chapter 11 Unstructured interviews and focus groups
Chapter 12 Questionnaires and surveys
Chapter 13 Documentary sources and qualitative content analysis
Chapter 14 Quantitative content analysis
Chapter 15 Collecting qualitative and quantitative data: Comparisons and combinations
Chapter 16 Data quality, reliability and validity
Part IV Data Analysis
Chapter 17 Qualitative data analysis: Coding, categorization and concept development
Chapter 18 Qualitative data analysis: Typologies, hypotheses and holistic understanding
Chapter 19 Quantitative data analysis: Indexes and distributions
Chapter 20 Quantitative data analysis: Relationships between variables
Chapter 21 Generalizing empirical findings
Chapter 22 Analyzing qualitative and quantitative data: Comparisons and combinations
Part V Asking and Answering Questions in Social Science
Chapter 23 Description, explanation and understanding
Chapter 24 Time, space and level
Chapter 25 Relations, networks and structures
Chapter 26 Big data and computational social science
Part VI Writing and Presenting Research
Chapter 27 Working with data visualization
Chapter 28 Writing about research

Social Research Methods

Qualitative, Quantitative and Mixed Methods Approaches