Erhältlich:
Nicht auf Lager
Buch (Softcover): Fachbuch
Travel, Tourism, and Hospitality Research
A Handbook for Managers and Researchers
Verlag:
John Wiley & Sons Unsere-Artikel-Nr.: P35889769
EAN: 9780471582489
Erhältlich:
Nicht auf Lager
Zustellung: Fr, 30.10.2026
Versand: Kostenlos
CHF 190.–
Beschreibung
The editors have updated and revised this edition and added 12 new authors to their distinguished list of contributors from academia and industry. Contains the latest research methodologies, statistics and techniques relevant to tourism and hospitality. Includes additional material regarding the airline industry, supporting disciplines in the social sciences and environmental issues. Reflects the increasing emphasis on globalization focusing more extensively on the area of research which seeks to evaluate the effectiveness of tourism advertising.
Spezifikationen
Sprache
- Englisch
Autor
- Ritchie J. R. Brent
- Goeldner Charles R.
Erscheinungsjahr
- 1994
Format
- Buch (Softcover)
Anzahl Seiten
- 640